Custom Pay-As-You-Live Insurance Software
ScienceSoft combines 12 years of experience in insurance software development with proficiency in AI and IoT to create digital solutions that support the innovative pay-as-you-live insurance model.
Pay-As-You-Live Insurance Software: The Essence
Pay-as-you-live (PAYL) life and health insurance software is an innovative digital solution that enables dynamic insurance repricing based on policyholders’ behavioral data.
Such software makes it easier for insurers to manage customer incentives for healthy lifestyles and apply fairer, more controllable coverage prices that reward health-conscious insureds.
A basic PAYL insurance solution can aggregate health-related data (e.g., medical records from partnering healthcare providers, data from fitness tracking apps) following a regular schedule and recalculate premiums based on tailored rules. Like any basic insurance software, it also automates standard workflows like application processing, billing, and claim settlement.
A more advanced version of PAYL insurance software can capture real-time health and lifestyle data from connected IoT devices (e.g., fitness trackers, smartwatches, and body-mounted sensors) for ongoing risk assessment and premium optimization. An advanced PAYL insurance solution would utilize artificial intelligence (AI) to instantly evaluate customer risks, reprice premiums, and deliver personalized health and lifestyle recommendations to policyholders.
Custom PAYL insurance software can smoothly accommodate the insurer’s specific processes and data sources. It can also be designed in compliance with global and region-specific data privacy regulations (e.g., GDPR, HIPAA, NYDFS) and equipped with robust security measures to protect sensitive customer data in transit and at rest.
Integrating software with telemedicine providers’ systems lets insurers improve the accuracy of dynamic risk assessments and health recommendations to drive a higher value of PAYL solutions.
- Implementation time: 9–16+ months for a custom PAYL insurance system.
- Development costs: $300K–$1.5M+, depending on solution complexity. Use our free calculator to estimate the cost for your case.
Why It’s High Time to Build Custom PAYL Insurance Software
The rapid evolution of AI personalization technologies and the proliferation of wearables are changing the way life and health insurers underwrite and price policies. Driven by the need to minimize risks and provide precise and fair premium differentiation, more and more carriers express their interest in a PAYL model and see it as the next step in the sector-wide insurance transformation.
Pay-as-you-live is a new insurance concept, and for now, there are no market-available PAYL tools to employ the model right away. It creates momentum for insurers to stand out from the competition and win a larger client base with the help of a custom PAYL system. For startups, creating a PAYL insurance software product is a way to enter the rapidly growing insurtech market with a brand-new technology solution.
Potential market for PAYL insurance
Sources: Health Information National Trends Survey, CCS Insight, Statista, Demandsage, Qualtrics.
Key Features for PAYL Insurance Software
Below, ScienceSoft’s consultants share a comprehensive list of features that would form the core of a robust PAYL insurance solution.
What makes ScienceSoft different
We achieve project success no matter what
ScienceSoft does not pass mere project administration off as project management, which, unfortunately, often happens on the market. We practice real project management, achieving project success for our clients no matter what.